
Jim Gilmore affectionately refers to his students as members of Generation YouTube. They enroll in his media production courses wanting to do it all鈥攖hey鈥檙e writers, producers, directors, editors and cinematographers all in one.
鈥淚t鈥檚 great to see them come in with media production backgrounds. They鈥檙e making movies on their iPhones, and they鈥檙e comfortable working on their own,鈥 said Gilmore, clinical professor of communication at 每日大赛. 鈥淏ut if you鈥檙e going to work in broadcast or corporate production, you not only need to know how to do all these roles, you鈥檙e also going to have to be able to work with a team.鈥
Enter the new Journalism and Screen Studies (JASS) Studio. The College of Arts, Sciences, and Letters (CASL) designed the studio to aid in the development of students鈥 technical skills while teaching them how to work together.
鈥淪tudio production teaches teamwork,鈥 Gilmore said. 鈥淪o much of production is about collaborating with other people鈥攅stablishing a team, delegating responsibilities. And the studio environment forces that to happen. It鈥檚 a good exercise in creative teamwork to accomplish a goal.鈥
Students will use the JASS Studio in several of their production courses and to film a new student-produced news and cultural affairs program, MiCrossroads. The studio also is home to Campus Media Services鈥攚hich previously was housed in Mardigian Library鈥攁nd is available for use by local nonprofit organizations.
The space, located on the first floor of the CASL Building, underwent a major renovation this summer to make room for the new studio. Staff added acoustic treatment and a lighting grid and equipped it with the latest digital technology.
Greg Taylor, senior television engineer, said students who become comfortable in the studio environment will be better equipped to jump into a production career.
鈥淭hey鈥檙e using equipment that they are very likely to see when they move into the professional environment, whether that鈥檚 in the corporate or broadcast field,鈥 Taylor said. 鈥淭hey have the tools they need to launch successful careers in media production.鈥
That鈥檚 good news for students like Tyesha Vinson. Vinson, a senior JASS student who already has completed an internship at WDIV Channel 4, said she鈥檒l take advantage of gaining more hands-on experience.
鈥淚t鈥檚 one thing to write the papers, read the articles and pass the exams. But it鈥檚 a completely different thing to actually put that knowledge to use,鈥 she said. 鈥淯sing the studio, learning how to tell stories, is the pre-test to the real test we鈥檒l face out there in the professional world. It definitely pushes me to use everything that I鈥檝e learned in the past three years.鈥
The College of Arts, Sciences, and Letters and the Department of Language, Culture and Communication invite you to attend an open house in celebration of the new CASL TV Studio on Monday, October 19, 3-6 p.m. Please join us for a tour of the facilities and a demonstration of the new high-definition studio environment that supports both UM-Dearborn鈥檚 Journalism and Screen Studies discipline and Campus Media Services. JASS faculty will be available to answer questions and to advise students about available courses.